Everything You Need To Know About Using Drones to Sell Your Home

Real estate photography and video is changing through the use of drones. If you're a modern home seller, this article will tell you what you need to know.

Everything You Need To Know About Using Drones to Sell Your Home Close
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Everything You Need To Know About Using Drones to Sell Your Home

Posted by Gary Ashton on Wednesday, March 27th, 2019 at 9:49am.

How Drones Are Changing Real Estate PhotographyStandard real estate photography is good, but it has limitations. Even pictures taken by a professional sometimes lack a sense of depth and space, making homes look smaller than they really are. Standard real estate photography also shows no continuity from one room to another, so that home buyers looking at pictures are left with the sense of many rooms but no connection between them.

Drone real estate photography and video can solve this problem. New video and camera technologies combined with the use of drones enable home sellers to give a unique and impressive view of their home when marketing it to sell. Those who want to sell their home quickly can use drone technology to attract serious buyers.

What is a Drone?

A drone is an unmanned air craft that is controlled via a remote control device. Drones are often small, with propellors that measure in inches rather than feet, and somewhat resemble toy helicopters. Drones are capable of flying high and through difficult to navigate passageways, so they're perfect for flying through residential settings. A good drone can be flown over a home, through a front door, up a staircase, and down a hallway.

What are the Benefits of Using Drones for Real Estate Photography and Video?

There are many benefits of using drones for real estate photography and video. First, drones are capable of creating a continuous video that can show the layout and size of a home. This gives home buyers a sense of space and layout, so they can envision what a home will look like before they even get there.

Second, drones are capable of delivering a 360 degree view of a room. This gives home buyers a sense of being in the home, and can help make them feel more connected to the property.

Finally, drones are entertaining. A drone video can keep home buyers watching and exploring a property listing for many minutes longer than a standard real estate listing.

How Quality Photography Enhances Your Real Estate Listing

Great photography will make a real estate listing stand out from the rest. With the right traditional or drone photographer, the home and surrounding property can be captured in a way that shows the true essence of the property. Buyers may not be able to know the difference between professional images and those shot with a cell phone, but they are going to be more attracted to listings that use professional photography. Quality images give a home more appeal, and make it easier for buyers to picture living in the home. No matter what type of listing, a home should have professional images and possibly drone video in a market that is competitive for sellers. To make a listing look great, it's time to enlist the services of a professional photographer.

What are the Limitations of Using Drones?

Drones move constantly while they're in the air. Because they're controlled by a remote control, many of their movements are imprecise. Getting a focused, still image can be tricky (or impossible) with a drone. Home owners who want to avoid showing a part of a room may find working with a drone frustrating. For this reason, many home owners selling their property will use a combination of drone and traditional photography to sell their home.

Which Properties Are Best Recorded By Drones?

Not all home sellers are interested in using drones for selling their property. Homeowners with large, luxury properties, a lot of land and an impressive outdoor setting are more attracted to drone video and photography. To sell a modest property with a traditional layout and understated landscaping, real estate photography is better.

What Should You Do if You Want to Use Drone Photography to Sell Your Home?

Homeowners who want to use drone photography to sell their home can contact a professional drone video and photography business. A good real estate agent can help homeowners find the right business at a reasonable price. Once the video has been taken, the real estate agent can help the homeowner use this footage in the online listings. For more information about using drone video and photography, and to get a professional opinion about whether or not drone video is right for your East Nashville home, contact a real estate professional today.


Gary Ashton

The Ashton Real Estate Group of RE/MAX Advantage

The #1 RE/MAX team in the World!

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