Sometimes, you need to step up to the plate and help with some of the marketing for your home for sale. When you sell a home in Nashville, your real estate agent will handle most things, but you can certainly help out. Here are a few ways you can market your Music City home for sale.
Understand Where Buyers Go
There are four specific places buyers go to find a new home. The National Association of Realtors did a study and about 99% of buyers find their new home through these four channels:
- Family and Friends
- Yard Signs
These fours avenues should certainly be considered when you're marketing. You want to include all four categories as you develop your strategy, if possible.
It's also important to understand that you don't have to wait until your home is actually listed to start the marketing. You can start telling people as soon as you're 100% you will be selling. Spread the word through your own family and friends, put up a yard sign and get your home on the social media channels online, if possible.
Getting Listed in the Right Place Online
Getting your listing seen online requires the right strategy. There are a ton of different homes for sale throughout the city, which means you have to do the right things to get yourself to the top of the list. Here are a few tips to help enhance your online listing.
- Use sites, such as Zillow to enhance your listing and give it a little extra help
- Choose an agent capable of using both their network and the right SEO to get you listed on Google
- Add pictures and video for buyers to tour your home online
- Choose the Best Message
Another part of your marketing strategy needs to be the message you choose. You want to use both words and images, because images will do more for your home than anything else. The front photo is the most important part of the listing, but other photos will make a huge difference.
These are just a few of the many tips you can use to help market your Nashville home. Make sure you hire the right agent and take their advice for marketing, as well.
The Ashton Real Estate Group of RE/MAX Advantage
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